A declaration of love to the German style

What is typically German? This question in itself seems strange to Germans, because if there is something they don't want to be, it is definitely "typically German". But is it really so bad to be proud of the achievements and peculiarities of our country? Because "being German" is actually pretty good. At least that's what Michael Köckritz thinks, and so, just in time for the 75th anniversary of the Federal Republic, he sets off on the trail of his homeland in his new illustrated book "Simply German".

In his usual holistic manner, he approaches the topic from all sides and shows "being German" from a variety of perspectives. Whether it is the blue Nivea cream, whose smell is inseparably linked to the lifestyle of an entire generation, or the pretzel, which is not just a food but almost has a cultural character and represents the Bavarian way of life, practically every German is sure to find themselves in this high-quality illustrated book.

However, the publisher and editor-in-chief of the internationally award-winning Ramp Magazine portfolio does not forego his typical tongue-in-cheek attitude when he presents the German way of life for his readers, showing that Germans are not only concerned with hard work, punctuality and quality.

In addition to humor and brands made in Germany, the author also touches on the topics of fashion, sport and design, thus delivering a magnificent overall work that perfectly captures the way of life in the Federal Republic of Germany.

The illustrated book “Einfach Deutsch” is a wonderful gift for everyone who is interested in the culture, politics and history of Germany and who also likes to reminisce about the “good old days”.